Influencer Advisor

Apr 24, 2020

Your digital content must entertain enlighten and engage your ideal audience.

 
You are no longer an advisor who can under promise and over perform… you must become an influencer who is able to elicit an emotional response with your published content.
 
Whether you are addressing your current clients or prospective clients, your content must entertain, enlighten and engage to the point of eliciting a decision. Your clients are deciding to trust you and to stay with you as a trusted source of wisdom. Your prospects are deciding to make a change for the better if your purpose is aligned with theirs and you can prove tangibly exactly how your value is in their best interest.

 

Every day your business is held in the balance of relevance that must be demonstrated tangibly through multiple mediums.

 
Simplify the process of remaining relevant in a robo world by building your business on purpose. 
 

Enlightened Content

Jan 26, 2020

Value Design for Advisors

The Path to Enlightened Content is Infinite

 

Your content must engage entertain and educate your audience.

So how are you going to do that while you are doing your other job as trusted wealth steward?

 
 
The content you publish is indelibly tied to your stewardship business model… you might not see it yet, but the path you choose today will either help you survive in a robo world or it will create your imminent failure. 
Either way, your business decisions are your own. 
 

How can you design an infinite measure of great content that is consistent with your focus?

 
 
Follow the path of design thinking… the path of Infinite Advisor Alpha… 
Your value is there and you should be too. It really is where you want to be. 
 
We make it simple for advisors like you to discover micro bits and pieces of value design twenty-four hours a day.
 
When the time is right for you, jump into a micro-module that helps to empower your existence in the new ecosystem of financial advice. 
Your Path

Growing Your Value

Jan 17, 2020

The Value Of Advisors

G

The Statement

Your character competency and concern must become definable detectable and desirable to survive in a robo world.

What does this mean?

  1. If you let someone else define your value they will dictate the worth of that value.
  2. Your value must be always on… detectable from any device 24/7.
  3. You must elicit a feeling from your audience to qualify them as a trusted partner. You  have to know how your value makes your clients feel and you have to make prospects feel uncomfortable to get them to think about becoming a client. 

 

 

Your Value Must Be Tangible

  • If you are to survive in a robo world, you must make the intangibles of your advisor value tangible.
  • Not taking complete control over how your value is perceived is tantamount to throwing in the towel. 
  • Your tangible advisor alpha can only be truly realized through introspection and continual honest feedback. 

The Best Way 

The only way to make sure your advisor value becomes tangible in the digital age of financial services is to become self-aware within the spectrum of disciplines made available right here at TangibleAlpha.com.

Always Confidential.

Always On.

Always Free. 

 
Advisors Only

Advisor Opacity

Jan 1, 2020

Transparency

The opacity or lack-of-clarity that is inherently developed by the average financial services professional has been developed over decades by an industry counting on that lack-of-clarity to increase demand for services… that model is done… it is no more… If you don’t leverage transparency to your advantage in the form of Tangible Alpha, you will become extinct… your services will become commoditized and your clients will become enemies. Price only become an issue in the absence of value… you must make your authentic relevant value Tangible…

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Get Tangible