Advisor Action

Apr 21, 2020

Micro Value Development

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Micro Moments Help Advisors Stay Relevant

The order in which your activities take place on a daily basis are NON-SEQUENTIAL. This means that you are putting out fires daily and discovering more about your value every minute. You are communicating actively with a multitude of entities while demonstrating your wisdom to your audience ALWAYS. 

This does not mean that your behavior is “random” …your actions, as random as they may seem at times are all critical to the maximization of your value. 

You need to recognize the system that inherently exists within the pattern of your daily actions to assure order and survivability in this crazy robo-world. 

Infinite Advisor Alpha is the model we use to demonstrate this progression of order in a world of non-sequential activities. The incremental steps you take to demonstrate value tangibly are organized in a fashion to maximize your relevance.

The progression we have designed allows you to amplify your value while taking control over how it is perceived.

Learn more about taking control over the perception of your value in a system that has been designed to empower you to amplify your unique value 24/7 while giving you the control you need to remain relevant.

How?

Micro-moments that are published right here at Tangible Alpha have been designed to enable you to do exactly that… make sense of the non-sequential activities in your daily regimen. 

 

Build On Purpose

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You Get To Decide

Apr 16, 2020

Omnipresence

 

Who do you want to be present for?

It doesn’t matter if every utterance that comes from your blog makes sense. You can’t be all things to everyone and you aren’t going to make sense to all of your clients all of the time. What matters is this; you must be present. 
 
You are an influencer who must remain in the cross-hairs of your audience… you gotta be an icon on the smart device to stay relevant in this robo world. That means you don’t always have to be right or on-point for every client and or prospect 24/7… that is an impossible ask. What you need to be is present, not available, simply present to influence the decisions of your ideal audience 24/7. 
 
Make ’em think,  make ’em laugh,  make ’em feel why they are attracted to you and your unique solutions. Because if you don’t, someone else is going to do exactly that. Your connection begins with your shared purpose. Your behavior (which includes your omnipresence) must demonstrate your alignment of shared purpose with your clients (your ideal audience).
 
 

For whom do you want to be present? 

 
Your purpose dictates for whom you want to be present… or, who you want to be present for. Your behavior (which you can promise) backs the whole thing up. 
 
Don’t worry about being right or wrong… just be present for your audience to make them feel exactly why they trust you. Be authentic… be yourself… and stay relevant for the right audience for the right reasons. 
 
Your being right or wrong will be detected through the process of feedback… which is an ongoing discipline as well… I will publish information about that in more detail in the near future. You can get the picture by looking at this picture…

The Time Is Now

This is the greatest era in which to become and stay a financial advisor… you get to pick exactly the type of clients you want to work with and you get to fire the bad ones. There has never been a greater opportunity for you to take complete control over your business… this is how to do that… two minutes at a time.
↑ ( Click the Pic ) ↑

Enlightened Content

Jan 26, 2020

Value Design for Advisors

The Path to Enlightened Content is Infinite

 

Your content must engage entertain and educate your audience.

So how are you going to do that while you are doing your other job as trusted wealth steward?

 
 
The content you publish is indelibly tied to your stewardship business model… you might not see it yet, but the path you choose today will either help you survive in a robo world or it will create your imminent failure. 
Either way, your business decisions are your own. 
 

How can you design an infinite measure of great content that is consistent with your focus?

 
 
Follow the path of design thinking… the path of Infinite Advisor Alpha… 
Your value is there and you should be too. It really is where you want to be. 
 
We make it simple for advisors like you to discover micro bits and pieces of value design twenty-four hours a day.
 
When the time is right for you, jump into a micro-module that helps to empower your existence in the new ecosystem of financial advice. 
Your Path

Growing Your Value

Jan 17, 2020

The Value Of Advisors

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The Statement

Your character competency and concern must become definable detectable and desirable to survive in a robo world.

What does this mean?

  1. If you let someone else define your value they will dictate the worth of that value.
  2. Your value must be always on… detectable from any device 24/7.
  3. You must elicit a feeling from your audience to qualify them as a trusted partner. You  have to know how your value makes your clients feel and you have to make prospects feel uncomfortable to get them to think about becoming a client. 

 

 

Your Value Must Be Tangible

  • If you are to survive in a robo world, you must make the intangibles of your advisor value tangible.
  • Not taking complete control over how your value is perceived is tantamount to throwing in the towel. 
  • Your tangible advisor alpha can only be truly realized through introspection and continual honest feedback. 

The Best Way 

The only way to make sure your advisor value becomes tangible in the digital age of financial services is to become self-aware within the spectrum of disciplines made available right here at TangibleAlpha.com.

Always Confidential.

Always On.

Always Free. 

 
Advisors Only